https://github.com/jedie/django-tools/tree/master/django_tools/serve_media_app#django-tools---serve-user-media-file see: https://github.com/jedie/django-for-runners/commit/7d415dcbdee1126af10cc5ccabfc654987ca8bcd#diff-b80d5541b8b35ff293cdc42ac7c6096f4950a985e54bdaca4a07028194473b20R189
